FOR IMMEDIATE RELEASE
Contact:
Samme Menke
301-760-4833
PR@honesttea.com

Bethesda, MD August 26, 2010 - Honest Tea®, maker of the nation's top-selling organic bottled tea, reintroduces Honest Kombucha, brewed with an innovative, new process, to store shelves. Following a voluntary withdrawal of all brands of raw kombucha from store shelves in June, Honest Tea has developed a proprietary process to brew Honest Kombucha that allows for the benefits of raw, unpasteurized kombucha while ensuring lower, more stable alcohol levels.

"We have found a brewing process that still delivers the unique taste and benefits of kombucha, while maintaining the probiotic content," said Seth Goldman, President and TeaEO of Honest Tea. "We are as eager as our thirsty consumers are for Honest Kombucha to be available nationwide once again."

Honest Kombucha (kom-boo-cha) is a lightly sparkling beverage brewed with organic, Fair Trade Certified™ tea, raw culture and a touch of organic cane sugar for an effervescent blend of active enzymes, organic acids and polyphenols. Kombucha is a fermented tea with Chinese and Russian origins once referred to as the "elixir of life" due to its probiotic properties believed to aid in digestion and support immunity. Kombucha is made by fermenting black or green tea and sugar with a culture of various bacteria and yeasts, resulting in organic acids such as gluconic acid and glucuronic acid, which are believed to support a healthy GI tract.

Honest Kombucha is available in five low sugar varieties: Berry Hibiscus, Lemon Ginger, Peach Mango, Maqui Berry Grapefruit and Apple Jasmine with 35 calories and 7 grams of sugar per serving. Due to the live and un-pasteurized nature of the product, Honest Kombucha must be shipped and stored cold.

Honest Kombucha will be available at Whole Foods Market stores and other natural food stores nationwide the last week in August 2010 at a suggested retail price of $3.49 - $3.99.###About Honest Tea
Honest Tea is the nation's top-selling organic bottled tea company with a mission to make great-tasting, truly healthy organic beverages sweetened with less sugar and fewer calories than most bottled beverages. Honest Tea's product lines include: Honest Tea ready-to-drink bottled teas in glass and PET #1 bottles, Honest Ade organic thirst quenchers and Honest Kids drink pouches. In the past year the company launched Honest Mate, bottled yerba mate drinks, and Honest Kombucha, a line of fermented tea drinks. All varieties are USDA-certified organic and most teas are Fair Trade Certified™. Since Honest Tea was founded in Bethesda, Maryland in 1998, the company has sustained an annual compound growth rate of more than 60%. Honest Tea has been continuously recognized for its impressive growth and mission-driven business practices. In addition to being named one of The Better World Shopping Guide's "Ten Best Companies on the Planet based on their overall social and environmental record," Honest Tea was recently ranked by The Huffington Post as one of the leading "8 Revolutionary Socially Responsible Companies," and received Greenopia.com's coveted 4-Leaf Rating as "the greenest beverage company" for the second year in a row.

For more information, visit:

Honest Tea Online: www.honesttea.com
Contact: Samme Menke, Public Relations

close

FOR IMMEDIATE RELEASE
Contact:
Samme Menke
301-760-4833
PR@honesttea.com

LOS ANGELES - (August 11, 2010) - Honest Tea®, the nation's top-selling organic bottled tea company, is proud to be the driving force behind the Sunset Strip Music Festival's (SSMF) decision to make the festival more "Honest." The third annual SSMF is set for August 26-28, 2010, and includes a street festival on August 28 when The Sunset Strip in West Hollywood is closed to traffic between Doheny Drive and San Vicente Boulevard and transformed into a premier concert destination. Thanks to Honest Tea's relationships with other like minded brands, such as Akeena Solar, C&L Supply Company, Dyson and Further Products, the festival will now feature more recycling bins, waterless urinals and clean solar energy generation via a solar power truck.

The festival, which will have performances by The Smashing Pumpkins, Slash, Common, Kid Cudi and Travie McCoy, will also feature outdoor stages, beer gardens, a VIP lounge, food trucks, interactive experiences and more than 50 additional bands performing in the venues through the day.

"Honest Tea is always looking for ways to expand our impact, so we're delighted to join forces with The Sunset Strip Music Festival and our other partners to make small changes that will make a big difference," said Seth Goldman, president and TeaEO.

"The Sunset Strip has always been recognized for its visionary musical programming," noted SSMF managing director Karmen Beck. "Now, along with Honest Tea, we're taking small steps and applying that creativity towards producing a more environmentally friendly destination and festival."

"As the biggest event in the social calendar, we need first class facilities throughout the event," Beck adds. "The Dyson Airblade hand dryer not only ticks our environmental box by providing us with a fantastic alternative to paper towels, but it gives our visitors a quick and hygienic way to dry their hands properly, so they can enjoy the event."

The on-site Honesty additions include: · Honest Tea recycling bins will help collect the bottles and glass used at the festival. The bins will help keep trash out of landfills. · Akeena Solar will offer 12 Westinghouse Solar panels to provide clean, renewable solar power via their solar power truck to power multiple machines including several 50-inch plasma televisions located in the VIP area. · C&L Supply Company will provide Waterless No-Flush™ brand urinals for the event. A Waterless No-Flush™ urinal can save up to three swimming pools full of water annually (45,000 gallons). · Dyson is donating and installing Dyson Airblades™ which are the fastest and most hygenic hand dryer. Airblades™ clean the air before blowing it onto hands. And because it uses up to 80% less energy than warm air hand dryers, it costs less to run and can help lower a business's carbon footprint. · Further Products will be on-site collecting waste vegetable oil. This waste will then be refined into biofuel. Further will then reuse the purified byproduct to help create luxurious hand soap, lotion and candles.

For more information, visit SunsetStripMusicFestival.com.

About Sunset Strip Music Festival

The Sunset Strip Music Festival (SSMF) was created in 2008 to promote, preserve and perpetuate the legendary Sunset Strip music experience. The Sunset Strip Business Association is the managing member of the limited liability company, which owns the Sunset Strip Music Festival. SSMF 2010 is scheduled for Aug. 26-28 and includes a tribute event honoring legendary guitarist Slash, performances in the venues Thursday, Friday and Saturday nights as well as an all day street festival on Saturday, Aug. 28 featuring The Smashing Pumpkins, Slash with special guests Myles Kennedy & Fergie, Common, Kid Cudi, Travie McCoy, Semi Precious Weapons, Neon Trees, Steel Panther, Big B and more than 50 additional bands throughout the day. For more information, please visit www.sunsetstripmusicfestival.com.

About Akeena Solar

Founded in 2001, Akeena Solar's philosophy is simple: we believe producing clean electricity directly from the sun is the right thing to do for our environment and economy. Akeena Solar has grown to become one of the nation's leading installers and manufacturers of solar power systems. Akeena Solar's award-winning solar panels are now being sold under the Westinghouse Solar brand. Westinghouse Solar Power Systems are safer, more powerful and more reliable than any other, while backed by the proven quality of the Westinghouse name. For more information on Akeena Solar, visit www.akeena.com###About Honest Tea
Honest Tea is the nation's top-selling organic bottled tea company with a mission to make great-tasting, truly healthy organic beverages sweetened with less sugar and fewer calories than most bottled beverages. Honest Tea's product lines include: Honest Tea ready-to-drink bottled teas in glass and PET #1 bottles, Honest Ade organic thirst quenchers and Honest Kids drink pouches. In the past year the company launched Honest Mate, bottled yerba mate drinks, and Honest Kombucha, a line of fermented tea drinks. All varieties are USDA-certified organic and most teas are Fair Trade Certified™. Since Honest Tea was founded in Bethesda, Maryland in 1998, the company has sustained an annual compound growth rate of more than 60%. Honest Tea has been continuously recognized for its impressive growth and mission-driven business practices. In addition to being named one of The Better World Shopping Guide's "Ten Best Companies on the Planet based on their overall social and environmental record," Honest Tea was recently ranked by The Huffington Post as one of the leading "8 Revolutionary Socially Responsible Companies," and received Greenopia.com's coveted 4-Leaf Rating as "the greenest beverage company" for the second year in a row.

For more information, visit:

Honest Tea Online: www.honesttea.com
Contact: Samme Menke, Public Relations

close

FOR IMMEDIATE RELEASE
Contact:
Samme Menke
301-760-4833
PR@honesttea.com

NEW YORK - (June 28, 2010) - Honest Tea®, the nation's top-selling organic bottled tea company, is launching Passion Fruit Green Tea with Maqui Berry, the first ready-to-drink organic bottled tea naturally sweetened with organic stevia. Honest Tea will be unveiling it for the first time this weekend at the Fancy Food Show.

Passion Fruit Green Tea with Maqui Berry is a delicious blend of USDA-certified organic green tea that combines sweet and tart notes of passion fruit with maqui berry, the South American superfruit. It is the first zero calorie tea naturally sweetened with organic stevia extract, a leafy plant native to South America that is sweeter than sugar, but does not contain any calories, to join Honest Tea's PET line of innovative teas and thirst quenchers.

As part of the new variety's launch, Honest Tea is partnering with Susan G. Komen for the Cure®. Bottles will be outfitted with limited-edition Komen for the Cure pink labels and caps and Honest Tea is donating $100,000 this year to Komen to help in the fight against breast cancer. Like all of Honest Tea's green teas, Passion Fruit Green Tea is brewed with organic tea leaves and is loaded with the cancer-fighting antioxidant EGCG, epigallocatechin gallate.

"This drink took longer than usual to develop. We've been working with stevia leaves for years," said Seth Goldman, president and TeaEO. "First it wasn't allowed as an ingredient in beverages, and then once it gained FDA approval, it was hard to formulate a drink that met our goals for taste and function. But after a lot of hard work, we've surprised ourselves with how delicious it tastes."

Passion Fruit Green Tea with Maqui Berry will be available at a suggested retail price of $1.79 at a variety of retail stores in New England and the Mid-Atlantic starting in July 2010 and in expanded distribution to the west and east coasts in September. The drink has 0 grams of sugar and 0 calories per 8 fl. oz. serving. For more information, visit the Honest Tea® booth #1156 or www.honesttea.com.###About Honest Tea
Honest Tea is the nation's top-selling organic bottled tea company with a mission to make great-tasting, truly healthy organic beverages sweetened with less sugar and fewer calories than most bottled beverages. Honest Tea's product lines include: Honest Tea ready-to-drink bottled teas in glass and PET #1 bottles, Honest Ade organic thirst quenchers and Honest Kids drink pouches. In the past year the company launched Honest Mate, bottled yerba mate drinks, and Honest Kombucha, a line of fermented tea drinks. All varieties are USDA-certified organic and most teas are Fair Trade Certified™. Since Honest Tea was founded in Bethesda, Maryland in 1998, the company has sustained an annual compound growth rate of more than 60%. Honest Tea has been continuously recognized for its impressive growth and mission-driven business practices. In addition to being named one of The Better World Shopping Guide's "Ten Best Companies on the Planet based on their overall social and environmental record," Honest Tea was recently ranked by The Huffington Post as one of the leading "8 Revolutionary Socially Responsible Companies," and received Greenopia.com's coveted 4-Leaf Rating as "the greenest beverage company" for the second year in a row.

For more information, visit:

Honest Tea Online: www.honesttea.com
Contact: Samme Menke, Public Relations

close

FOR IMMEDIATE RELEASE
Contact:
Samme Menke
301-760-4833
PR@honesttea.com

Anaheim, CA (March 12, 2010) - Honest Tea®, the nation's top-selling organic bottled tea company, is launching several new varieties of invigorating drinks this weekend at the Natural Products Expo West trade show at the Anaheim Convention Center.

Building on the positive reaction to this year's launch of its first three Honest Kombucha varieties, two more, Maqui Berry Grapefruit and Apple Jasmine, are set to hit shelves next month. Honest Kombucha (kom-boo-cha) is a lightly sparkling, fermented tea beverage combining organic, Fair Trade Certified™ tea, raw, live, probiotic cultures and a touch of organic cane sugar. The maqui berry grapefruit blend introduces a new fruit to American palates - the maqui berry - a dark, high-antioxidant fruit from the Patagonia region of South America. This superfruit has the highest level antioxidant rating of any fruit at 945 on the ORAC (Oxygen Radical Absorbance Capacity) scale, which is three times the rating of acai.

"We surprised ourselves by how quickly we've become addicted to Honest Kombucha," said Seth Goldman, president and TeaEO, "adding the antioxidant kick from the maqui berry gives an extra taste and nutrient boost."

The maqui berry is also featured in Honest Tea's new Maqui Berry Mate (MAH-tay), which is brewed with organic unsmoked yerba mate and lightly sweetened with organic cane sugar for a smooth, clean finish.

Honest Tea will also be launching a Half Tea & Half Lemonade beverage, a healthier approach to the iconic Half & Half, which is the latest edition of certified organic and Fair Trade Certified™ beverages to join Honest Tea's PET line of innovative teas and thirst quenchers. The Half & Half variety will be available across the country, including all CVS stores March 2010 for a suggested retail price of $1.79.

Additional varieties that will premier at the show include Honest Kids Berry Berry Good Lemonade in 64 fl. oz. bottles and Honest Kids Super Fruit Punch in pouches and 64 fl. oz. bottles. "We've seen such a strong response to our Honest Kids line as well as to our multiserve bottled tea, that it made sense to combine the two concepts - we were certainly getting lots of requests from parents," Goldman said.

Honest Kombucha, also in its original three varieties, Berry Hibiscus, Lemon Ginger and Peach Mango, is available at a suggested retail price of $3.49 - $3.99 at natural foods stores nationwide. The drink has 7 grams of sugar and 35 calories per 8 fl. oz. serving.

For more information, visit the Honest Tea® booth (#3991) or www.honesttea.com.###About Honest Tea
Honest Tea is the nation's top-selling organic bottled tea company with a mission to make great-tasting, truly healthy organic beverages sweetened with less sugar and fewer calories than most bottled beverages. Honest Tea's product lines include: Honest Tea ready-to-drink bottled teas in glass and PET #1 bottles, Honest Ade organic thirst quenchers and Honest Kids drink pouches. In the past year the company launched Honest Mate, bottled yerba mate drinks, and Honest Kombucha, a line of fermented tea drinks. All varieties are USDA-certified organic and most teas are Fair Trade Certified™. Since Honest Tea was founded in Bethesda, Maryland in 1998, the company has sustained an annual compound growth rate of more than 60%. Honest Tea has been continuously recognized for its impressive growth and mission-driven business practices. In addition to being named one of The Better World Shopping Guide's "Ten Best Companies on the Planet based on their overall social and environmental record," Honest Tea was recently ranked by The Huffington Post as one of the leading "8 Revolutionary Socially Responsible Companies," and received Greenopia.com's coveted 4-Leaf Rating as "the greenest beverage company" for the second year in a row.

For more information, visit:

Honest Tea Online: www.honesttea.com
Contact: Samme Menke, Public Relations

close

FOR IMMEDIATE RELEASE
Contact:
Samme Menke
301-760-4833
PR@honesttea.com

Bethesda, MD (March 4, 2010) - Honest Tea, maker of the nation's top-selling organic bottled tea launches its latest variety, Half & Half, blending two of America's favorite summer beverages, tea and lemonade.

Offering a healthier approach to the iconic Half & Half, Honest Tea uses USDA certified organic black tea from India and blends it with lightly sweetened lemonade for a perfect balance between sweet and tart. The new variety brings the antioxidant benefits of black tea, combined with organic lemonade and just a touch of organic cane sugar, creating a refreshingly smooth finish, reminiscent of summer and available year round. The drink has 12g of sugar and 48 calories per 8-oz serving.

"We've been working a long time to find the right balance between tea and juice, and based on the strong response to our new Half & Half, I think we've honestly found it," said Seth Goldman, president and TeaEO of Honest Tea.

Half & Half is the latest edition of Fair Trade Certified™ beverages to join Honest Tea's PET line of innovative teas and thirst quenchers. The Half & Half variety will be available across the country, including all CVS stores March 2010 for a suggested retail price of $1.49 - $1.79.###About Honest Tea
Honest Tea is the nation's top-selling organic bottled tea company with a mission to make great-tasting, truly healthy organic beverages sweetened with less sugar and fewer calories than most bottled beverages. Honest Tea's product lines include: Honest Tea ready-to-drink bottled teas in glass and PET #1 bottles, Honest Ade organic thirst quenchers and Honest Kids drink pouches. In the past year the company launched Honest Mate, bottled yerba mate drinks, and Honest Kombucha, a line of fermented tea drinks. All varieties are USDA-certified organic and most teas are Fair Trade Certified™. Since Honest Tea was founded in Bethesda, Maryland in 1998, the company has sustained an annual compound growth rate of more than 60%. Honest Tea has been continuously recognized for its impressive growth and mission-driven business practices. In addition to being named one of The Better World Shopping Guide's "Ten Best Companies on the Planet based on their overall social and environmental record," Honest Tea was recently ranked by The Huffington Post as one of the leading "8 Revolutionary Socially Responsible Companies," and received Greenopia.com's coveted 4-Leaf Rating as "the greenest beverage company" for the second year in a row.

For more information, visit:

Honest Tea Online: www.honesttea.com
Contact: Samme Menke, Public Relations

close

FOR IMMEDIATE RELEASE
Contact:
Samme Menke
301-760-4833
PR@honesttea.com

January 15, 2010 - Honest Tea, makers of the nation's top-selling organic bottled tea, announced today that it will work with the Corporation for National and Community Service to support the "United We Serve" initiative, President Obama's call to every American to make service a part of their daily lives.

Honest Tea's contributions will support the Corporation's efforts to engage Americans in service to address pressing local and national needs, and specifically the agency's Martin Luther King, Jr. Day of Service on January 18. The national day of service encourages Americans to honor Dr. King's memory and further his legacy by joining in service projects in their communities on the King Holiday.

Throughout the year, Honest Tea will donate cases of its Honest Tea, Honest Ade and Honest Kids thirst quenchers to support volunteers participating in service projects in communities across the country. The company will also take an active role in promoting and supporting service initiatives led by the Corporation, as well as encourage its employees to participate in local volunteer projects.

"Our employees and their families have always found that we get more than we give from our service opportunities. We welcome the chance to support citizens who seek to contribute the work of their heads, hands and hearts," said Seth Goldman, co-founder, President and TeaEO of Honest Tea.

Each year the Corporation engages more than five million Americans in service to address the nation's most pressing challenges from hunger and homelessness to poverty and education inequality. Honest Tea will join with the Corporation to support the AmeriCorps Week, 9/11 Day of Service and Remembrance and the President's Higher Education Community Service Honor Roll, as well as the King Day of Service.

"The collaboration with Honest Tea will support the hundreds of volunteers who give their time, talent and expertise to serve others and help transform our nation throughout the year," said Nicola Goren, the Corporation's Acting CEO.

For more information, visit: www.Serve.gov/MLKDay

The Corporation for National and Community Service is a federal agency that engages more than five million Americans in service each year through its core programs, Senior Corps, AmeriCorps, and Learn and Serve America, and leads President Obama's national call to service initiative, United We Serve. For more information about the Corporation, visit NationalService.gov.

To contact the Corporation for National and Community Service: Ashley Etienne Press Secretary 202-606-6944###About Honest Tea
Honest Tea is the nation's top-selling organic bottled tea company with a mission to make great-tasting, truly healthy organic beverages sweetened with less sugar and fewer calories than most bottled beverages. Honest Tea's product lines include: Honest Tea ready-to-drink bottled teas in glass and PET #1 bottles, Honest Ade organic thirst quenchers and Honest Kids drink pouches. In the past year the company launched Honest Mate, bottled yerba mate drinks, and Honest Kombucha, a line of fermented tea drinks. All varieties are USDA-certified organic and most teas are Fair Trade Certified™. Since Honest Tea was founded in Bethesda, Maryland in 1998, the company has sustained an annual compound growth rate of more than 60%. Honest Tea has been continuously recognized for its impressive growth and mission-driven business practices. In addition to being named one of The Better World Shopping Guide's "Ten Best Companies on the Planet based on their overall social and environmental record," Honest Tea was recently ranked by The Huffington Post as one of the leading "8 Revolutionary Socially Responsible Companies," and received Greenopia.com's coveted 4-Leaf Rating as "the greenest beverage company" for the second year in a row.

For more information, visit:

Honest Tea Online: www.honesttea.com
Contact: Samme Menke, Public Relations

close

FOR IMMEDIATE RELEASE
Contact:
Samme Menke
301-760-4833
PR@honesttea.com

Honest Tea, maker of the nation's top-selling organic bottled tea, launches its latest innovation, Honest Kombucha, at Whole Foods stores nationwide. Following 2009's successful launch of Honest Mate, a line of bottled mate drinks, Honest Tea is expanding its commitment to authentic, organic and healthier beverages with a line of invigorating Kombucha drinks.

"Honest Kombucha is an exciting and surprisingly addictive addition to the Honest Family," said Seth Goldman, President and TeaEO of Honest Tea. "It's a new and very different taste for Honest Tea consumers. We're looking forward to invigorating their bodies and their taste buds with the new line."

Honest Kombucha (kom-boo-cha) is a lightly sparkling beverage brewed with organic, Fair Trade CertifiedTM tea, raw culture and a touch of organic cane sugar for an effervescent blend of active enzymes, organic acids and polyphenols. Kombucha is a fermented tea with Chinese and Russian origins once referred to as the "elixir of life" due to its probiotic properties believed to aid in digestion and support immunity. Kombucha is made by fermenting black or green tea and sugar with a culture of various bacteria and yeasts, resulting in organic acids such as gluconic acid and glucuronic acid, which are believed to support a healthy GI tract.

The initial line will consist of three low sugar varieties: Berry Hibiscus, Lemon Ginger and Peach Mango, with 35 calories and 7 grams of sugar per serving. Due to the live and un-pasteurized nature of the product, Honest Kombucha must be shipped and stored cold.

Honest Kombucha will be available at national Whole Foods stores January 2010 for a 2 month exclusive period. Starting March 2010, Honest Kombucha will be distributed throughout the natural foods channel with a suggested retail price of $3.49 - $3.99. Based on the extremely strong initial response, additional varieties are already in development.###About Honest Tea
Honest Tea is the nation's top-selling organic bottled tea company with a mission to make great-tasting, truly healthy organic beverages sweetened with less sugar and fewer calories than most bottled beverages. Honest Tea's product lines include: Honest Tea ready-to-drink bottled teas in glass and PET #1 bottles, Honest Ade organic thirst quenchers and Honest Kids drink pouches. In the past year the company launched Honest Mate, bottled yerba mate drinks, and Honest Kombucha, a line of fermented tea drinks. All varieties are USDA-certified organic and most teas are Fair Trade Certified™. Since Honest Tea was founded in Bethesda, Maryland in 1998, the company has sustained an annual compound growth rate of more than 60%. Honest Tea has been continuously recognized for its impressive growth and mission-driven business practices. In addition to being named one of The Better World Shopping Guide's "Ten Best Companies on the Planet based on their overall social and environmental record," Honest Tea was recently ranked by The Huffington Post as one of the leading "8 Revolutionary Socially Responsible Companies," and received Greenopia.com's coveted 4-Leaf Rating as "the greenest beverage company" for the second year in a row.

For more information, visit:

Honest Tea Online: www.honesttea.com
Contact: Samme Menke, Public Relations

close

FOR IMMEDIATE RELEASE
Contact:
Samme Menke
301-760-4833
PR@honesttea.com

Honest Tea®, the nation's top selling brand of organic bottled tea, announces the appointment of Chuck Muth to the position of Vice President of Bottler Relations, effective January 1, 2010. Muth will be responsible for overseeing the brand's expansion through the company's network of Coca-Cola Bottlers and independent distributors. "Chuck is the ideal leader to take our sales to the next level," said Seth Goldman, President & TeaEO of Honest Tea. "He combines the strategic insights of someone who understands a large corporation with the entrepreneurial instinct and mindset needed to build a challenger brand." Muth brings an impressive track record to Honest Tea, having started in the beverage business as a route salesman thirty years ago. For the past four years he served as Senior Vice President of Sales and Marketing for the Philadelphia Coca-Cola Bottling Company. From 1991 to 2002 he managed the growth of Seagram's beverage brands as they grew within the Coca-Cola system. "I'm excited to be joining Honest Tea at such a pivotal moment in the company's growth," Muth said. "The healthy, organic positioning of the brand creates a promising opportunity for the years ahead."###About Honest Tea
Honest Tea is the nation's top-selling organic bottled tea company with a mission to make great-tasting, truly healthy organic beverages sweetened with less sugar and fewer calories than most bottled beverages. Honest Tea's product lines include: Honest Tea ready-to-drink bottled teas in glass and PET #1 bottles, Honest Ade organic thirst quenchers and Honest Kids drink pouches. In the past year the company launched Honest Mate, bottled yerba mate drinks, and Honest Kombucha, a line of fermented tea drinks. All varieties are USDA-certified organic and most teas are Fair Trade Certified™. Since Honest Tea was founded in Bethesda, Maryland in 1998, the company has sustained an annual compound growth rate of more than 60%. Honest Tea has been continuously recognized for its impressive growth and mission-driven business practices. In addition to being named one of The Better World Shopping Guide's "Ten Best Companies on the Planet based on their overall social and environmental record," Honest Tea was recently ranked by The Huffington Post as one of the leading "8 Revolutionary Socially Responsible Companies," and received Greenopia.com's coveted 4-Leaf Rating as "the greenest beverage company" for the second year in a row.

For more information, visit:

Honest Tea Online: www.honesttea.com
Contact: Samme Menke, Public Relations

close

FOR IMMEDIATE RELEASE
Contact:
Samme Menke
301-760-4833
PR@honesttea.com

Boston, MA (September 24th, 2009) - Honest Tea®, the nation's top-selling organic bottled tea company, is introducing a new addition to its Honest Kids line of organic drink pouches this week at the Natural Products Expo East trade show at the Boston Convention and Exhibition Center.
The new variety, Appley Ever After, builds on the success Honest Kids has experienced since its launch in 2007. Honest Tea saw an opportunity to launch a new variety after learning that apple beverages are the top-selling juice flavor for kids ages 2 - 6. This fun new variety has a freshly-picked apple taste and maintains Honest Kid's signature lightness while containing 30 percent organic apple juice.
As with all Honest Kids varieties, Appley Ever After contains 10 grams of organic cane sugar and just 40 calories per pouch. Honest Kids is certified organic, contains 100 percent of the daily-recommended value of Vitamin C and no high fructose corn syrup. With about half the sugar of most kids' drinks, Honest Kids continues its mission to deliver healthier, lower-sugar options for children.
"Apple juice is one of the first juices kids drink, but we couldn't find an organic apple drink that wasn't loaded with sugar, so we created our own," said Seth Goldman, President & TeaEO of Honest Tea. "We had a lot of fun with our consumers selecting the right name for the drink, and we're glad we found a winner." The product name, Appley Ever After, was chosen from hundreds of entries submitted through an online contest. Two winners submitted the name and were awarded a year's supply of Appley Ever After along with a collection of nature discovery toys from Wild Planet. (www.wildplanet.com)
Appley Ever After will be available at Whole Foods Markets nationwide in October followed by a roll out to other grocery retailers in early 2010. All Honest Kids varieties, including Berry Berry Good Lemonade, Goodness Grapeness, and Tropical Tango Punch, are available in 6.75 fl. oz. pouches packaged eight to a carton with a suggested retail price of $3.99-4.99. ###About Honest Tea
Honest Tea is the nation's top-selling organic bottled tea company with a mission to make great-tasting, truly healthy organic beverages sweetened with less sugar and fewer calories than most bottled beverages. Honest Tea's product lines include: Honest Tea ready-to-drink bottled teas in glass and PET #1 bottles, Honest Ade organic thirst quenchers and Honest Kids drink pouches. In the past year the company launched Honest Mate, bottled yerba mate drinks, and Honest Kombucha, a line of fermented tea drinks. All varieties are USDA-certified organic and most teas are Fair Trade Certified™. Since Honest Tea was founded in Bethesda, Maryland in 1998, the company has sustained an annual compound growth rate of more than 60%. Honest Tea has been continuously recognized for its impressive growth and mission-driven business practices. In addition to being named one of The Better World Shopping Guide's "Ten Best Companies on the Planet based on their overall social and environmental record," Honest Tea was recently ranked by The Huffington Post as one of the leading "8 Revolutionary Socially Responsible Companies," and received Greenopia.com's coveted 4-Leaf Rating as "the greenest beverage company" for the second year in a row.

For more information, visit:

Honest Tea Online: www.honesttea.com
Contact: Samme Menke, Public Relations

close

FOR IMMEDIATE RELEASE
Contact:
Samme Menke
301-760-4833
PR@honesttea.com

YORK, Pa., May 7 -- Graham Packaging Company, L.P., has introduced the new lightweight champion -- the lightest-weight bottle in the smooth-walled, hot-fill category, the perfect match for teas, juices, and isotonic drinks. The new bottle is called the Escape™ and represents a giant step forward in invertible-base technology. Honest Tea, the nation's top-selling organic bottled tea company, based in Bethesda, Maryland, is the first customer to adopt the Escape™ bottle. "As a company, we have a very high commitment to minimizing our environmental footprint," Seth Goldman, president and TeaEO of Honest Tea, Inc., said. "Our packaging has always been our biggest challenge in that regard. This is the single largest improvement we've ever taken in terms of reducing our environmental impact." Paul Kelley, senior engineering manager for PET (polyethylene terephthalate) research and development at Graham Packaging, said, "We're taking about 20 percent of the weight out of the container." The Escape™ is 6.5 grams lighter than the PET bottle Honest Tea was previously using. "It takes fewer resources to make the bottle and fewer resources to transport the bottle," Kelley said. The Escape™ is also fully recyclable. Several other customers are finalizing designs for their versions of the Escape™. Each design will be proprietary to the specific customer. While the bottle initially will be used for teas, juices, and isotonic drinks, it is also suitable for jellies, jams, and salsas. After the bottle is filled and capped, it goes through a CMA, a "continuous motion activator," a machine that inverts the base, which takes up the vacuum in the bottle and creates a slight overpressure. "This process gives the bottle a rigid feel, like glass, but it's lighter," said Phillip Sheets, senior project manager for Graham Packaging. "There's no structural waste -- no hoop rings or backing panels," Kelley added. The patented CMA represents a major technology advance over the active transverse panel (ATP) technology, which Graham Packaging introduced in 2004 to produce the first panel-free hot-fill bottle. The old inverse-base process required a complex bottle-handling system during manufacturing. The CMA eliminates that and fits into the filling line. "The CMA is inexpensive, easy to install, and doesn't require an operator," said Mark Leiden, Graham Packaging's vice president of global marketing and PET business manager. "It's the equivalent of putting a labeling machine in a bottling line." Bowman Apple Products in Mt. Jackson, Virginia, and J. Lieb Foods, Inc., in Forest Grove, Oregon, are the first two locations to install Graham's CMA. Jim Lieb, president and chief executive officer of J. Lieb Foods, said adding the CMA to the filling line was as simple as adding another conveyor. "It had no negative impact," he said. "We anticipate several other locations will install CMAs this year," Leiden said. "We are getting a big push by our customers to continue our lightweighting and sustainability efforts, and Escape™ plays a big part in our whole Sustainer™ family. We now have the G-Lite™ series for those who use traditional vacuum panels and Escape™ for those who want smooth walls." Graham Packaging, based in York, Pennsylvania, is a worldwide leader in the design, manufacture, and sale of technology-based, customized blow-molded plastic containers for the branded food and beverage, household, personal care/specialty, and automotive lubricants product categories. The company has an extensive blue-chip customer base that includes many of the world's largest branded consumer products companies. It produces more than 20 billion container units annually at 82 plants in North America, Europe, and South America, and had sales of $2.58 billion in 2008. Graham Packaging is a leading U.S. supplier of plastic containers for hot-fill juice and juice drinks, sports drinks, drinkable yogurt and smoothies, nutritional supplements, wide-mouth food, dressings, condiments, and beers; the leading global supplier of plastic containers for yogurt drinks; a leading supplier of plastic containers for liquid fabric care products, dish care products, and hard-surface cleaners; the leading supplier in the U.S., Canada, and Brazil of one-quart/one-liter plastic motor oil containers; and a leading supplier of bottles for personal care products. The Blackstone Group of New York is the majority owner of Graham Packaging.###About Honest Tea
Honest Tea is the nation's top-selling organic bottled tea company with a mission to make great-tasting, truly healthy organic beverages sweetened with less sugar and fewer calories than most bottled beverages. Honest Tea's product lines include: Honest Tea ready-to-drink bottled teas in glass and PET #1 bottles, Honest Ade organic thirst quenchers and Honest Kids drink pouches. In the past year the company launched Honest Mate, bottled yerba mate drinks, and Honest Kombucha, a line of fermented tea drinks. All varieties are USDA-certified organic and most teas are Fair Trade Certified™. Since Honest Tea was founded in Bethesda, Maryland in 1998, the company has sustained an annual compound growth rate of more than 60%. Honest Tea has been continuously recognized for its impressive growth and mission-driven business practices. In addition to being named one of The Better World Shopping Guide's "Ten Best Companies on the Planet based on their overall social and environmental record," Honest Tea was recently ranked by The Huffington Post as one of the leading "8 Revolutionary Socially Responsible Companies," and received Greenopia.com's coveted 4-Leaf Rating as "the greenest beverage company" for the second year in a row.

For more information, visit:

Honest Tea Online: www.honesttea.com
Contact: Samme Menke, Public Relations

close

FOR IMMEDIATE RELEASE
Contact:
Samme Menke
301-760-4833
PR@honesttea.com

Bethesda, Md. (April 6, 2009) - Honest Tea, the nation's top-selling organic bottled tea company, is partnering with Sierra Club, the nation's oldest and largest grassroots environmental non-profit, to raise consumer awareness about the environment through a year-long retail program and consumer online giveaway.

"Right now, many Americans are trying to live in a socially and environmentally conscious manner," said Carl Pope, Sierra Club's Executive Director. "We are proud to support Honest Tea's mission to provide Americans with organic and healthier beverages."

Beginning today, consumers can find the Sierra Club logo on bottles of Honest Tea's organic, antioxidant-rich green tea varieties: Moroccan Mint, Green Dragon, Honey Green and Mango Green Tea. Honest Tea will donate a portion of the proceeds from the sale of each specially marked bottle to support Sierra Club's conservation efforts and the protection of America's clean air, water, parks and wildlife. In addition to highlighting the new relationship on bottles, Honest Tea will also be incorporating Sierra Club into sales and field marketing efforts by creating special displays in retailers and distributing materials at sampling events across the country.

"Eliminating the need for synthetic chemicals is one way to protect our eco-system and supporting Sierra Club is another," said Seth Goldman, President and TeaEO of Honest Tea. "We're delighted to be partnering with Sierra Club to offer consumers a new kind of green tea."

To celebrate the partnership, Honest Tea and Sierra Club Outings are hosting an online consumer giveaway to encourage people to explore, enjoy and protect the planet. By visiting www.honesttea.com/sierraclub , consumers can enter to win one of four outdoor adventures for two from Sierra Club Outings with round trip airfare and a year's supply of Honest Tea or Honest Ade courtesy of Honest Tea. Trips are available for all ages, abilities and interests - from whitewater rafting in Colorado to backpacking through Tahoe National Forest. The full list of trips is available at www.sierraclub.org/outings .

About Sierra Club Founded in 1892 by John Muir, the Sierra Club is the oldest, largest and most influential grassroots environmental organization in the U.S., with more than 1.3 million members and supporters. Inspired by nature, we work together to protect our communities and the planet. Since 1960, the Sierra Club and its members have worked to keep our air and water clean, and have protected over 250 million acres of wildlands including national treasures like the Grand Canyon, the Florida Everglades, the Arctic National Wildlife Refuge and Giant Sequoia National Monument. For more information, visit www.sierraclub.org .###About Honest Tea
Honest Tea is the nation's top-selling organic bottled tea company with a mission to make great-tasting, truly healthy organic beverages sweetened with less sugar and fewer calories than most bottled beverages. Honest Tea's product lines include: Honest Tea ready-to-drink bottled teas in glass and PET #1 bottles, Honest Ade organic thirst quenchers and Honest Kids drink pouches. In the past year the company launched Honest Mate, bottled yerba mate drinks, and Honest Kombucha, a line of fermented tea drinks. All varieties are USDA-certified organic and most teas are Fair Trade Certified™. Since Honest Tea was founded in Bethesda, Maryland in 1998, the company has sustained an annual compound growth rate of more than 60%. Honest Tea has been continuously recognized for its impressive growth and mission-driven business practices. In addition to being named one of The Better World Shopping Guide's "Ten Best Companies on the Planet based on their overall social and environmental record," Honest Tea was recently ranked by The Huffington Post as one of the leading "8 Revolutionary Socially Responsible Companies," and received Greenopia.com's coveted 4-Leaf Rating as "the greenest beverage company" for the second year in a row.

For more information, visit:

Honest Tea Online: www.honesttea.com
Contact: Samme Menke, Public Relations

close